
Expanded Digital Channels Serve Customers Better, Grow Revenue, and Reduce Costs
National Wireless Telecommunications Company
I just wanted to let you know that we have gotten great value and moving to Dominion was the best move we could have ever made.
Vice-President, Information Technology
The Challenge
The Vice President of Information Technology sought to improve the experience of customers using digital channels via new e-commerce and online account management capabilities.
Our Response
Dominion Digital worked with marketing, technology, and operations teams to define measurable business goals and prioritize opportunities. Dominion Digital then implemented the new features and functionality while also enhancing customer analytics.
The Results
- Allowed existing customers to add products and features
- Created promotions targeted to specific segments
- Tracked effectiveness of promotions
Our Services
Strategy & Analysis; Creative Design; Process Design; Program & Project Management; Requirements Analysis; CMS Selection, Web Development; Systems Integration
