Understanding customer needs can seem overwhelming in a world of increasing customization and there’s-an-app-for-that mentality. When customers raise the bar on expectations, rigorous prioritization of customer needs is more important than ever. More...
By now, everyone is familiar with TED, a small nonprofit dedicated to “ideas worth spreading,” and TED Talks recorded at TED’s annual conferences and local events. We’ve been hooked on TED Talks for many years—the brief presentations are funny, insightful, moving, and thought-provoking. We decided to pull together our top 10 favorites and share them with you. These 10 talks cover many different topics—but they share the ability to inspire, inform, and persuade. So, kick back and enjoy!
Technically, these aren’t TED Talks, but they’re hosted on TED and we couldn’t resist including them
Over the past decade, digital business has emerged as a mainstream way to facilitate commerce across the globe. Most organizations use digital business methods to work more closely with their suppliers and partners and to better satisfy the needs and expectations of customers. More...
Measuring Analytics Maturity and the Importance of Balanced Development
Senior Consultant and Customer Experience expert, Hope Norman, recently returned from the eMetrics Marketing Optimization Summit, where website analytics practitioners from across the country presented their experiences, techniques, and challenges in a world in which decision-makers are often far removed from the managers of the data. More...
With so many books to choose from, we’re often asked for our favorites. We compiled a list of our Top 15 Best Books--these are our favorite books that have influenced our thinking over the years and that we often revisit and recommend to others. More...
This article introduces the Agile Engineering principles and practices enabling some teams and their respective organizations to build very high quality software, very quickly that pleases customers. More...
For many years now, we’ve considered our culture to be our biggest asset and something we feel differentiates us from our competition. What better way to help define and celebrate that culture than to ask everyone in our firm to provide a few of their own words to describe our culture and what it means to them. More...
Dominion Digital has created a Web Metrics Framework that provides an overview of web metrics and helps identify the critical few metrics we seek to improve as part of many digital marketing and website redesign projects. As our clients continue to mature their web and digital marketing capabilities through subsequent improvement projects, the metrics that matter will naturally shift over time. More...
Dominion Digital documents lessons learned during and after each project to ensure that we are constantly learning from our experiences and continuously improving the value we deliver to our clients. We've captured the following lessons learned or best practices that differentiate successful process improvement efforts from those that fail. More...
Microsoft’s Office SharePoint Server (MOSS) is a well-known collaboration and document management tool. Less emphasis has been placed on web content management (WCM) features in MOSS. More...